Impinj Integrates Speedway® Reader With Microsoft BizTalk Server 2006 R2 for Dock-Door to Front-Door RFID Solutions

Oct 2, 2007

First Standards-Based "Low Level Reader Protocol" RFID Reader Compatible With BizTalk Business Process Management System

SEATTLE, WA--(Marketwire - October 2, 2007) - Leading UHF Gen 2 radio frequencyidentification (RFID) technology supplier Impinj, Inc. today announcedsupport for Microsoft BizTalk Server 2006 R2. Impinj, in collaboration withMicrosoft, added support for the Speedway reader using EPCglobal's LowLevel Reader Protocol (LLRP) to give Microsoft's partners and users"plug-and-play" access to the rich capabilities and performance of theSpeedway reader through BizTalk Server 2006 R2.

Impinj has successfully deployed the Speedway reader -- the first LLRPreader compatible with BizTalk Server's RFID capabilities -- in largemanufacturing, distribution and retail environments worldwide. The Speedwayreader provides a single RFID platform for applications at the pallet,case, and item level, and delivers best-in-class read reliability andthroughput. The addition of BizTalk Server 2006 R2 support extends theSpeedway reader's performance and functionality benefits to enterprisesusing Microsoft's real-time business processes for RFID supply chainmanagement and distribution.

"The inclusion of Impinj's Speedway reader as a supported device forBizTalk Server 2006 R2 makes deployment of RFID even easier forenterprises," said Anush Kumar, senior product manager, Microsoft Corp."The integration of LLRP and BizTalk Server combines the benefits ofproven, standards-based RFID reader technology with real-time businessprocesses so customers can leverage intelligent and reliable RFID data fromthe 'Dock-Door to Front-Door.'"

The Impinj Speedway Device Provider for Microsoft BizTalk Server 2006 R2will be broadly available in late 2007 as part of Impinj's release of thereader's Octane 3.0 firmware upgrade. More information about the Speedwayreader and BizTalk Server 2006 R2 is available at

About Impinj, Inc.

Impinj, Inc. is a semiconductor and RFID company whose patentedSelf-Adaptive Silicon® technology enables two synergistic business lines:high-performance RFID products and semiconductor intellectual property(IP). A leading contributor to the RFID standards for high-volumesupply-chain applications worldwide, Impinj leverages technical expertiseand industry partnerships to deliver the GrandPrix™ solution, comprisingtags, readers, software, and systems integration. Impinj licensesinnovative IP products, core to the company's RFID tags, to leadingsemiconductor companies worldwide, allowing them to seamlessly integratecrucial nonvolatile memory (NVM) alongside analog and digital functionalityon a single chip. Impinj's IP products include the popular AEON® familyof embeddable cores, which provide rewriteable NVM technology in logic CMOSmanufacturing. For more information, visit

Impinj, Speedway, Self-Adaptive Silicon, GrandPrix, Monza, Octane and AEONare either registered trademarks or trademarks of Impinj, Inc.