Impinj Hires Walter X. Palhetas to Lead Global Sales

May 1, 2015

Palhetas Joins as Senior Vice President Leading the Company's Solutions-Focused Sales Strategy

SEATTLE, WA--(Marketwired - May 1, 2015) - Item Intelligence™ platform provider Impinj, Inc. today announced Walter X. Palhetas has joined the company as the senior vice president of global sales. Palhetas brings nearly two decades of senior management experience in helping high-growth companies scale and transform sales. At Impinj, Palhetas leads the sales team, spanning OEM and solutions-focused channels, to support and create new demand with partners for the Impinj platform. Palhetas' home base is Newport Beach, Calif. and he reports to Impinj President and COO, Eric Brodersen.

Palhetas most recently held the role of executive vice president of sales and worldwide marketing and sales operations at Nexsan Technologies, Inc. (acquired by Imation, Inc.), where he led all revenue generation through the channel community, strategic accounts and OEM partnerships worldwide. In this role, he garnered highly strategic OEM partnerships, including a key relationship with Cisco, and he was able to significantly accelerate revenue growth, improve productivity and create demand to triple the size of the sales and systems engineering teams.

"Walter brings deep experience in leading sales across a range of channels and strategies and has successfully led teams through fast growth trajectories," said Eric Brodersen, president and COO at Impinj. "Walter's role and team is critical to harnessing the strong customer demand for Item Intelligence as a key enabler of the Internet of Things."

"Impinj is expanding its partner ecosystem to bring the true potential of the Internet of Things to companies everywhere," said Walter X. Palhetas, senior vice president of global sales at Impinj. "I'm inspired by the customer experiences and business results Item Intelligence enables and can't wait to bring these solutions to market with our partners."

Palhetas' experience spans sales, business development and marketing from a breadth of enterprise technology companies including StorageTek (now Oracle StorageTek, a subsidiary of Oracle Corp.), Troika Networks, Inc. (acquired by Qlogic), SUN Microsystems, Pillar Data Systems, Nexsan Technologies and Imation. Palhetas was born and raised in Toronto, Canada and holds a Master's in Business Administration from Pepperdine University.

About Impinj
Impinj is the world's leading provider of RAIN RFID solutions that deliver Item Intelligence to retail, pharmaceutical, healthcare, food and beverage, and many other industries. We enable the Internet of Things to identify, locate and authenticate billions of items, and our Item Intelligence platform comprises the most comprehensive and widely adopted RAIN RFID product portfolio in the world. For more information about Impinj, visit

Contact Information

    Erika Bitzer
    Sr. Director of Marketing and Communications
    Impinj, Inc.